Company
Mortgage Advice Bureau
Ticker
MAB1
Dividend Yield
2.9%
Value Opportunity
−18.5%
March 2026 · FY 2025 Full Year Results
RatingPASS

Great Business, But Generally Overpriced

Briefing

Business Model

Mortgage Advice Bureau (MAB) is a technology-driven UK mortgage network and broker, currently listed on AIM with a planned move to the London Stock Exchange Main Market in the second quarter of 2026. The company operates an appointed representative network model — it provides the regulatory umbrella, technology platform, compliance support, and lead generation, while individual mortgage advisers operate under the MAB brand.

Revenue comes from three main sources: mortgage procuration fees (commissions paid by lenders when a mortgage completes), protection and general insurance commissions (from selling life insurance, income protection, and buildings/contents insurance alongside the mortgage), and client fees (fees charged directly to customers for advice).

Revenue has grown uninterruptedly since 2012, with double-digit increases in all but two years (2020 and 2023). The company had 2,135 mainstream advisers at the end of FY 2025, up 10% year-on-year.

🎓 Clarity What is an appointed representative network? In the UK, anyone giving mortgage advice must be regulated by the Financial Conduct Authority. Rather than each adviser becoming individually regulated (which is expensive and complex), they can instead become an "appointed representative" of a larger firm like MAB. MAB holds the regulatory permissions and takes responsibility for compliance, while the advisers focus on advising clients. MAB earns a share of the revenue generated by each adviser.

What Matters for This Company

Recent Performance and Financials

Key financials

MetricFY 2025FY 2024Change
Revenue£318.8m£266.5m+19.6%
Gross profit£91.9m£81.9m+12.2%
Gross margin28.8%30.7%−190bps
Adjusted profit before tax£36.3m£32.0m+13.3%
Adjusted profit before tax margin11.4%12.0%−60bps
Statutory profit before tax£22.1m£22.9m−3.4%
Basic earnings per share26.0p27.6p−5.8%
Adjusted diluted earnings per share44.5p39.2p+13.5%
Mainstream advisers2,1351,941+10%
Revenue per adviser£157k£139k+13%

My Own Adjusted Figures

For my own adjusted figure, I add back the redemption charge (£1.8 million), non-cash fair value losses on financial instruments, and non-cash operating expenses relating to call and put options, but retain the amortisation of acquired assets and the £0.2 million exceptional cost because I think those will continue. This gives me a profit before tax of approximately £31.3 million.

My adjusted profit and loss

Item£m
Company adjusted profit before tax36.3
Less: items I expect to recur(5.0)
My adjusted profit before tax31.3
Tax (at 25%)(7.8)
My adjusted profit after tax23.5
My adjusted earnings per share40.5p

UK Mortgage Market Context

Market overview

MetricFY 2025
Total mortgage lending£548bn (+19% year-on-year)
Remortgage lending growth+17%
Product transfers growth+18%
MAB market share (new lending)8.4% (stable)
MAB market share (product transfers)3.0% (from 2.7%)

A lot of the 2025 volume was front-loaded into the first half, driven by the stamp duty relief deadline. This is a one-off tailwind that won't repeat. UK Finance forecasts just 3% growth in total mortgage lending in 2026, which is not very supportive of another year of blockbuster numbers. Geopolitical uncertainty from the Iran/Strait of Hormuz crisis has added volatility, though it has also prompted some consumers to lock in rates quickly on fears of rising inflation.

UK total mortgage lending (2017–2025, £ billions)

Source: UK Finance, Bank of England, MAB FY 2025 results. 2025 figure from MAB results (£548bn). The COVID dip in 2020 and the post-pandemic surge in 2021 are clearly visible, followed by the rate-driven contraction in 2023.

🎓 Clarity Why does mortgage market volume matter so much for MAB? MAB earns procuration fees when mortgages complete. If the total UK mortgage market grows, there are simply more mortgages being written, which means more fees for MAB — even if its market share stays flat. Conversely, when the market contracts (as it did sharply in 2023 when interest rates rose), MAB's revenue comes under pressure regardless of how well the company executes. This is why normalisation of housing volumes is critical to the investment case.

Medium-Term Targets and Long-Term Valuation

The company has set medium-term targets (announced at their 2025 Capital Markets Day) to double revenue from the FY 2024 base to £533 million, with a profit before tax margin of greater than 15%. The timeline appears to be by 2029.

I think they can probably double revenue given their track record — the compounding has been consistent. If they achieve £533 million at a 12% adjusted profit after tax margin (being slightly cautious versus their 15% profit before tax target), that would imply post-tax profit of approximately £48.0 million, giving an earnings per share of roughly 82.6p.

Long-term scenario

AssumptionFigure
Revenue assumption£533m
Profit after tax margin assumption12%
Implied profit after taxc.£48.0m
Implied earnings per sharec.82.6p
Post-target growth rate6%
Valuation multiple8x
Time discount−35%
Long-term value opportunity+17.3%

Valuation

On FY 2025 numbers, using my own adjusted basic earnings per share of approximately 40.5p with an 8% growth rate (which I consider beefy, but justified given the macro normalisation thesis), I arrive at a short-term value opportunity of −18.5%. The stock is overpriced on current fundamentals.

VALUATION SNAPSHOT (SHORT-TERM)

MetricFigure
Current share pricec.740p
My adjusted earnings per share (FY 2025)c.40.5p
Trailing price-to-earnings ratio (on my adjusted earnings per share)c.18x
Earnings per share growth rate assumption8%
Short-term value opportunity−18.5%
Dividend yieldc.2.9%

On balance, I'm using the short-term figure. Even the long-term opportunity of +17.3% over a three-year horizon isn't really enough — there's a lot that has to go right to achieve the revenue doubling, and the margin gap between statutory and adjusted remains wide and is likely to persist with continued mergers and acquisitions.

Risks and What Could Go Wrong

What Would Change My Mind

Conclusion — Pass

I still really like Mortgage Advice Bureau as an operation. The business model is sound, the market position is strong, and the long-term growth record is genuinely impressive.

I just think the stock generally tends to be overpriced. At current levels, the margin of safety isn't there.

Value opportunity: −18.5% (short-term basis). Pass.

Disclaimer: This article is for information and education only and is not financial advice. I am not a financial adviser. Investing involves risk, including loss of capital. Do your own research and consider seeking independent advice.